Misinformation masquerading as news that spreads via Facebook isn\u2019t a recently developed problem for the company, but a new series is trying to open up about what the team at Facebook is doing. Antonia Woodford, product manager at Facebook,\u00a0published the first \u201cHunt for False News\u201d blog post today, examining three false stories that circulated on the site before they were debunked. Two of the stories were caught by Facebook and third-party fact-checkers, but the last story was completely missed. The point of the series is to be more transparent with users about how stories circulate on Facebook, especially in the wake of fake news around election periods being a continuous talking point. Each story Woodford addresses in the blog post is slightly different, and she acknowledges why bad actors would use certain methods of sharing posts to spread misinformation. The first story, for example, was a video of a man wearing a headscarf who appeared to spit on a woman. Although the video was real, an\u00a0AFP\u00a0report confirmed it didn\u2019t match the misleading attached caption\u00a0\u2014 \u201cMan from Saudi spits in the face of the poor receptionist at a Hospital in London then attacks other staff.\u201d This didn\u2019t happen. These types of false captions are also used to spread hateful messages, according to Woodford. \u201cTHESE POSTS ARE OFTEN USED TO FUEL XENOPHOBIC SENTIMENTS AND ARE OFTEN TARGETED AT MIGRANTS AND REFUGEES.\u201d \u201cThese posts are often used to\u00a0fuel xenophobic sentiments\u00a0and are\u00a0often targeted at migrants and refugees, as the International Fact-Checking Network \u2014 the association that certifies the third-party fact-checkers we partner with \u2014 has explained,\u201d Woodford\u2019s post reads. Just because a story is proved to be false doesn\u2019t mean Facebook\u2019s team stops it from being shared completely, though. Woodford wrote that after the\u00a0AFP\u00a0report proved the circulating video was real, but the caption was intentionally misleading and false, it led Facebook\u2019s team to \u201creduce its distribution in News Feed.\u201d The second story focused on a similar form of misinformation. A photo was spread of a man alleged by the poster to be the main suspect in an attack on Brazilian politician Jair Bolsonaro. The story surrounding the photo\u00a0turned out to be false thanks to fact-checker Aos Fatos, and Facebook took action to demote the image in News Feed. In neither circumstance did Woodford address whether Facebook removed the entire post. \u201cIT TOOK US TOO LONG TO ENFORCE AGAINST THIS PIECE.\u201d The last story is far less harmful, but still demonstrates how misinformation can spread on Facebook. A viral story about\u00a0NASA paying people $100,000 to spend six days in bed\u00a0quickly circulated in 2017. Facebook didn\u2019t catch it. It wasn\u2019t until July 2018 that Politifact investigated the story and discovered the main claim was false. Woodford addressed that Facebook is still learning how to combat fake news, combining third-party fact-checkers and machine learning algorithms to spot stories before they go viral or can inflict major harm. \u201cIn this particular case, we were able to identify this older article that had been circulating on Facebook for months, using an improved similarity detection process we\u2019ve implemented,\u201d Woodford wrote. \u201cIt took us too long to enforce against this piece, and we continue to develop new technology to catch these kinds of stories in the future, before they go viral.\u201d The 2018 midterms are just around the corner, and Facebook\u2019s ability to stop fake news and misinformation from spreading will become more crucial than ever.